Social Media Coordinator, Gratitude and Gear

Job Locations US-FL-Doral
ID
2021-1359
Category
Marketing & Communication
Type
Full-Time

Company Overview

A vibrant company culture founded on the pillars of family, gratitude, and service. A portfolio of international brands dedicated to innovation in the personal beauty industry. A diverse team of talented professionals, united in their vision of achievement and growth. Welcome to Alcora.
 
Built upon the foundation of four brands united in purpose—L’EUDINE Global, MONAT, Project Beauty and B&R Products, Inc.—Alcora is perfectly positioned to lead the beauty and wellness industries in Latin America, North America, and beyond for decades to come. With its headquarters and manufacturing facilities located in the spectacular city of Miami, Alcora boasts an energetic, exciting corporate culture and a family of passionate professionals who thrive on the pursuit of excellence.

Job Summary

Manage social media marketing campaigns and day-to-day activities

 

@MONATGearOfficial, @MONATGratitudeOfficial 

Responsibilities

• Monitor daily (including weekends) execution of social media content (i.e. scheduling posts, liking photos, sharing posts etc.) Community management / social support (depending on strategy, 24/7 support)
• Assist with relevant content to reach the company’s target customers. Participate in content planning meetings.
• Build brand awareness by assisting in crafting and managing a strategic social media plan
• Competitor analysis. Monitor effective benchmarks (Best Practices) for measuring the impact of social media campaigns. Analyze, review, and report on effectiveness of campaigns in an effort to maximize results
• Campaign coordination for social media channels
• Follow key analytics to make the right decisions when it comes to strategic social content.
• Communicate with key departments to understand what its needs are
• Industry/market research to stay on top of trends
• Promotional support
• Execution of strategy/planning

Qualifications

Experience & Requirements:
• 3+ years of professional marketing and/or social media experience with examples of work.
• Bachelor’s degree preferred, preferably in Marketing or Media Communications
• Strong writing and verbal skills
• Excellent copy editing and proofreading skills
• A creative eye for aesthetics and branding
• Must be highly organized and have excellent time management and problem-solving skills
• Forward-thinker with the ability to work independently, thrive in a fast-paced environment
• Proficiency in Microsoft Office Suite: Word, Excel & PowerPoint
• Basic iPhone photography and app editing skills (for social posts) a major plus
• Interest or background in beauty/fashion/wellness preferred