Social Media Specialist/Copywriter

Job Locations US-FL-Doral
ID
2021-1438
Category
Marketing & Communication
Type
Full-Time

Company Overview

A vibrant company culture founded on the pillars of family, gratitude, and service. A portfolio of international brands dedicated to innovation in the personal beauty industry. A diverse team of talented professionals, united in their vision of achievement and growth. Welcome to Alcora.
 
Built upon the foundation of four brands united in purpose—L’EUDINE Global, MONAT, Project Beauty and B&R Products, Inc.—Alcora is perfectly positioned to lead the beauty and wellness industries in Latin America, North America, and beyond for decades to come. With its headquarters and manufacturing facilities located in the spectacular city of Miami, Alcora boasts an energetic, exciting corporate culture and a family of passionate professionals who thrive on the pursuit of excellence.

Job Summary

MONAT’s Digital Marketing team is looking for an experienced, passionate, highly self-motivated, multi-talented Social Media specialist to join our Social Media team. (This is an in-house position with remote work due to COVID19).

 

 

Responsibilities

As one of MONAT’s Social Media Specialists, and partnering up with the rest of the Social Media team, you will…


• Participate in campaigns planning.
• Develop relevant content to reach the company’s target customers.
• Ideate and create Stories (including graphics) to support campaigns.
• Monitor daily execution of social media initiatives (occasionally weekends).
• Participate as social media “Correspondent” on site during events and photo/video shooting.
• Together with the rest of the team, maintain ongoing engagement with the audiences.
• Target UGC for campaigns.
• Support brand awareness by implementing strategic plan.
• Define and briefs campaigns’ assets (graphics and videos) needed.
• Review and analyze social media metrics, define wins, fails per campaign and suggest improvements.
• Create analytics report per campaign for management.
• Conduct competitor analysis.
• Perform Industry/Market research.
• Coordinate campaigns with other countries for all social media channels.
• Partnering with other departments to build campaigns.
• Collaborate with Customer Support for direct messages responses when needed.
• Support other brands (MONAT Gear and MONAT Gratitude) with ideas for content.
• Collaborate with other Digital Marketing initiatives if needed.

Qualifications

You are…


• An experienced content marketer with a gift for giving brands a voice.
• Comfortable in a flexible yet fast-paced work culture that always looks for innovation.
• Always looking for the latest social media trends and innovations.
• Ready to accelerate your career while making a lasting impact.

 

You have…


• 3+ years of professional marketing and/or social media experience (Required) preferably in Beauty, Fashion or Direct Selling (examples of work will be requested).
• Bachelor’s degree (preferred) Marketing or Media Communications
• Strong writing and verbal skills.
• Excellent copy editing and proofreading skills.
• A creative eye for aesthetics and branding.
• Nice to have: Spanish writing skills.

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